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Surf City: Economy & Jobs

Surf City reports a median household income of $81,433 (about the same as Pender County median $80,396; 1.1× higher than North Carolina median $72,388), with homes at a median value of $512,300. The surrounding county supports 54,121 jobs (avg $46,885).

Income & Affordability

Median household income $81,433 — near the North Carolina median ($79,112). Poverty rate 5.5% (U.S. average ~12.5%). 23% of renters spend more than half their income on rent ("severely cost-burdened" by HUD definition; U.S. ~24%).

Affordability · Home Price To Income6.3×
Affordability · Home Affordabilityexpensive
Affordability · Rent Pct Income20.9%
Affordability · Rent Affordabilityaffordable
Affordability · Pct Severely Rent Burdened22.7%
Affordability · Poverty Rate5.5%
Affordability · Property Tax Pct Income4.0%
Irs Income · IRS tax returns filed$85,940
Irs Income · Total Adjusted Gross Income (thousands)$5,062,903
Irs Income · Average AGI per return$58,912 (vs North Carolina $84,123)
Irs Income · Year2022
Income Estimate$96,668
Median Household Income$81,433 (vs North Carolina $79,112)
Poverty Rate5.5%

Sources: IRS SOI 2022 · Census ACS 5-Year 2023  ·  Refreshed 2026-04-12

Economic Character

Qualitative classification derived from Census occupation, industry, and income data — workforce composition (white-collar/blue-collar), top employing sector, and income tier.

Economic Character · Workforcewhite_collar
Economic Character · Top IndustryEducation Healthcare
Economic Character · Income Levelupper-middle
Economic Character · Median Income$81,433

Employment & Workforce

Employment + workforce stats. The county-level employment count covers all jobs within the county, not just town residents. Unemployment rate 1.7% — below the U.S. average of ~4%. 27% work from home (U.S. average ~15%).

Commuter Profile · Mean Commute Min23.30
Commuter Profile · Work From Home Pct26.6%
Commuter Profile · Profileshort commute
Employment · Avg annual employment (county)54,121
Employment · Total annual wages (county)$2,537,449,475
Employment · Average annual pay$46,885
Employment · Year2024
State Occupation Wages · Year2023
State Occupation Wages · All Occupations · Soc Code00-0000
State Occupation Wages · All Occupations · TitleAll Occupations
State Occupation Wages · All Occupations · Employment4,795,040
Unemployment Rate1.7% (vs North Carolina 3.1%)

Sources: BLS QCEW 2023 · BLS Occupational Employment and Wage Statistics (OES) · Census ACS 5-Year 2023  ·  Refreshed 2026-04-12

Industry Sectors

Major industries by establishment count from Census County Business Patterns (2022). Sectors are NAICS-coded; counts are county-wide employer establishments.

Agriculture · Total Farms342
Agriculture · Land In Farms Acres377
Agriculture · Avg Farm Size Acres1.10
Agriculture · Top CommoditiesSod, Animal Totals, Poultry Totals, Hogs, Crop Totals
Agriculture · Year2022
Business Patterns · Establishments (employer count)3,070
Business Patterns · Total Employees37,904
Business Patterns · Annual Payroll Thousands1,341,264
Business Patterns · Year2022

Sources: USDA NASS Census 2022 — county FIPS matched · Census CBP API — county FIPS match

Local Business Mix

Retail and service businesses by category (Census CBP NAICS-coded). Counts cover the surrounding county, not just the town. Reflects the everyday commercial mix residents can access.

Local Businesses · Grocery Stores24
Local Businesses · Convenience Stores12
Local Businesses · Liquor Stores8
Local Businesses · Gas Stations67
Local Businesses · Department Stores3
Local Businesses · General Merchandise40
Local Businesses · Clothing Stores15
Local Businesses · Pet Stores6

Sources: Census CBP — NAICS detail codes

Dining Scene

Eating + drinking establishments by NAICS category (Census CBP 2022) — full-service restaurants, fast-food, bars, coffee shops. County-level counts.

Dining Scene · Full Service Restaurants118
Dining Scene · Fast Food169
Dining Scene · Bars29
Dining Scene · Coffee Snacks33

Sources: Census CBP NAICS 722

Banking

FDIC-insured bank branches with addresses. Branch density correlates with population — fewer branches per resident in lower-density areas.

Branches (10)

First Bank
110 JACKSONVILLE MAIN · 4110 Western Blvd · 28546
First National Bank of Pennsylvania
JACKSONVILLE BRANCH · 118 Western Blvd · 28546
Providence Bank
HOLLY RIDGE BRANCH · 300 Us Highway 17 N · 28445
First-Citizens Bank & Trust Company
RICHLANDS BRANCH · 110 North Richland Bouldevard · 28574
Wells Fargo Bank, National Association
NORTHWOOD'S BRANCH · 900 Henderson Dr · 28540
Truist Bank
SNEADS FERRY BRANCH · 934 Nc Highway 210 · 28460
FSNB, National Association
FSNB - JACKSONVILLE WALMART BRANCH · 2025 N Marine Blvd · 28546
Woodforest National Bank
0855 JACKSONVILLE NORTH CAROLINA WALMART BRANCH · 561 Yopp Rd · 28540
PNC Bank, National Association
JACKSONVILLE BRANCH · 2885 Western Blvd · 28546
Bank of America, National Association
COUNTRY CLUB ROAD BRANCH · 1726 Country Club Rd · 28546

SNAP & Food Access

USDA-authorized SNAP retailers — supermarkets, super stores, convenience stores, and other locations where SNAP benefits can be redeemed. Per-1K density tracks food access.

Sample (5)

SURF CITY CRAB INC
Other · 508 Roland Ave
FOOD LION 743
Supermarket · 13601 NC Highway 50
Surf City Shopping Center Inc
Supermarket · 106 S Topsail Dr
Dollar Tree 7074
Other · 402 Alston Blvd
Minuteman Food Mart 215
Convenience Store · 1707 N New River Dr
Nearest Snap · NameSURF CITY CRAB INC
Nearest Snap · Total In Area5

Sources: USDA SNAP API — state+city name match

Chamber of Commerce

IRS-registered chamber of commerce organizations matched to this town. Reflects the IRS Exempt Organizations BMF; some chambers operate informally and may not appear here.

Chamber Of Commerce · NameGREATER TOPSAIL AREA CHAMBER OF COMMERCE

Sources: IRS EO BMF  ·  Refreshed 2026-04-12

Spending & Tax

Federal spending flowing to the surrounding county — direct payments, grants, contracts, loans (USAspending.gov).

Federal Spending · Federal Spending Fy2024$2,226,206,437
Federal Spending · Per Capita10,882.05 (vs North Carolina $7,140)
Federal Spending · Population204,576 people (vs North Carolina 70,630)

Sources: USAspending API

Other

Pct Drove Alone65.7%
Pct Public Transit1.7%
Pct Walked26.6%
Retirement Score · Median age36.9 years (vs North Carolina 36.2y)
Retirement Score · Ss Household Pct27.0%
Retirement Score · Hospitals Nearby3
Retirement Score · Va AccessYes
Retirement Score · Factorshospital access, VA nearby
Retirement Score · Ratingfair

Sources: Census ACS 5-Year 2023  ·  Refreshed 2026-04-12