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Blowing Rock: Demographics & People

Census counts 992 people in Blowing Rock, in 484 households. Population grew 17.0% from 848 (2022) to 992 (2024). Median age 59.7 years. (28.3y older than Watauga County; 23.5y older than North Carolina). Children under 18 are 8% of the population. Population is 94% White (non-Hispanic) and 2% Black. The community is relatively homogeneous (Simpson index 0.07). 61% of households are family-led. County is gaining 2,366 residents per year (2022-2023). County health: 35% adult obesity, 18% smoke.

Population & Trend

Population grew 17.0% from 848 (2022) to 992 (2024) — about 28.3× the recent U.S. annual rate of ~0.6%/yr. Estimated 2026 population: ~1,167 (extrapolated at 8.5%/yr trend). Census Bureau Vintage estimate: 1,430.

Census data vintage2024
Population80,652 people
Annual growth rate · Population change17.0%
Annual growth rate · Population (2022)848
Annual growth rate · Population (2024)992
Annual growth rate · Population growingYes
Annual growth rate · Trend categorybooming
Population992 people (vs North Carolina 70,630)
Population Estimate1,430

Sources: Census ACS 5-Year 2023, Table B01003  ·  Refreshed 2026-04-12

Age Distribution

Median age 59.7y is 20.8 years older than the U.S. median (38.9y). Children under 18 make up 8% — below the U.S. share of ~22%.

Age Summary · Median age59.7 years (vs North Carolina 36.2y)
Age Summary · Children Pct8.4%
Age Summary · Characterretirement community
Age Summary · Total Pop992
Age Summary · Under 1883
Age Summary · 18 To 34124.0×
Age Summary · 35 To 64416.0×
Age Summary · 65 Plus369
Population under 1883
Median age59.7 years (vs North Carolina 36.2y)

Sources: Census ACS 5-Year 2024 — place-level B01001 query · Census ACS 5-Year 2023  ·  Refreshed 2026-04-29

Race, Ethnicity & Diversity

Of 992 residents, race / ethnicity breaks down by Census ACS counts (a person can identify with one or more groups). The Simpson diversity index is 0.07 (0 = single group, 1 = perfectly even distribution); this is read as relatively homogeneous.

White residents788
Black residents31
Diversity Index · Diversity index (Simpson)7.3%
Diversity Index · Diversity labelrelatively homogeneous
Diversity Index · Groups counted2
Diversity Index · Largest group share96.2%
Black population2.1% (vs North Carolina 26.0%)
White (non-Hispanic) population93.5% (vs North Carolina 51.1%)

Sources: Census ACS 5-Year 2023  ·  Refreshed 2026-04-12

Ancestry

Self-reported ancestry from Census ACS — what residents report as their ethnic origin, separate from race. Counts can exceed population because people can list multiple ancestries.

Top (7)

(unnamed)
English
(unnamed)
German
(unnamed)
American
(unnamed)
Irish
(unnamed)
Italian
(unnamed)
Black
(unnamed)
Polish

Citizenship & Origin

Where residents were born and their citizenship status (Census ACS). 0.2% are foreign-born — below the U.S. average of 13.9%. 2% have naturalized to U.S. citizenship.

Residents born in this state460
Residents born in another state510
Share born in this state46.4%
Share born in another state53.6%
Native-born U.S. citizens51.4%
Foreign-born residents0.2%
Naturalized citizens2.0%
Total foreign-born residents21
From Africa10

Households & Family Composition

484 households. Averaging 1.9 people each — smaller than the U.S. average of 2.5. 61% are family households — below the U.S. share of ~65%. Of 223 families, 17% are married couples with children.

Children under 1886
Total families223
Married couples with children39
Average household size1.89
Women who gave birth (past year)10.0%
Grandparents living with grandchildren1,564
Grandparents responsible for grandchildren306
Family households295 households (vs North Carolina 17,226)
Households that are families61.0% (vs North Carolina 58.5%)
Total households484 households (vs North Carolina 25,235)

Sources: Census ACS 5-Year 2023  ·  Refreshed 2026-04-12

Residential Stability & Migration

How long residents have lived here and where they came from. 13.3% moved within the county in the past year — the U.S. baseline is roughly 8–10%. The surrounding county is gaining 2,366 residents per year on net (IRS migration data).

Moved within the county (past year)13.3%
Migration · People moving in (annual)70,183
Migration · People moving out (annual)67,817
Migration · Net migration (in − out)2,366
Migration · Population growingYes
Migration · Year2022-2023

Sources: IRS SOI Migration 2021-2022  ·  Refreshed 2026-04-12

Disability

Census ACS measures self-reported functional limitations — vision, hearing, mobility, cognitive, self-care, or independent-living. The U.S. baseline disability rate is about 12–13%; rates trend higher with median age.

Residents with a disability9
Disability rate1.1%

Group Quarters

Group quarters are non-household living arrangements counted by the Census — college dormitories, nursing homes, military barracks, group homes, correctional facilities, and similar institutional or shared housing. 59 residents live in group quarters (5.9% of population).

Living in group quarters59

Other

Congressional District · District5
Congressional District · Congress118th
Cdc Birth Rate · Fips37027
Cdc Birth Rate · State Fips37
Cdc Birth Rate · County Fips027
Cdc Birth Rate · CountyCaldwell
Cdc Birth Rate · Birth Rate25.8%
Cdc Birth Rate · Lower Ci22.80
Cdc Birth Rate · Upper Ci29.20
Cdc Mortality · Fips37027
Cdc Mortality · CountyCaldwell County
Cdc Mortality · Urban RuralMedium metro
Cdc Mortality · Total Deaths 2020 20233,756
Cdc Vaccination · Fips37027
Cdc Vaccination · CountyCaldwell County
Cdc Vaccination · Dose1 Pop Pct62.6%
Cdc Vaccination · Series Complete Pct50.1%
Cdc Vaccination · Booster Pct36.4%
Cdc Vaccination · Population 201982,178
Cdc Vaccination · Metro StatusMetro
Family Score · Score2.40
Family Score · Schools1
Family Score · Childcare Centers3
Family Score · Children Pct8.4%
Family Score · Ratinglimited
Town Summary · Key Factspopulation 992, booming, retirement community, affluent, white collar
Town Summary · Population992 people (vs North Carolina 70,630)
Town Summary · CountyCaldwell County

Sources: NCES school congressional district assignment · federal dataset cascade