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Broadway: Demographics & People

Census counts 1,657 people in Broadway, in 707 households. Population grew 16.0% from 1,429 (2022) to 1,657 (2024). Median age 41.9 years. (2.4y older than Lee County; 5.7y older than North Carolina). Children under 18 are 24% of the population. Population is 74% White (non-Hispanic) and 16% Hispanic or Latino. The community is somewhat diverse (Simpson index 0.27). 66% of households are family-led. County is gaining 8,107 residents per year (2022-2023). County health: 39% adult obesity, 16% smoke.

Population & Trend

Population grew 16.0% from 1,429 (2022) to 1,657 (2024) — about 26.6× the recent U.S. annual rate of ~0.6%/yr. Estimated 2026 population: ~1,932 (extrapolated at 8.0%/yr trend). Census Bureau Vintage estimate: 2,340.

Census data vintage2024
Population133,568 people
Annual growth rate · Population change16.0%
Annual growth rate · Population (2022)1,429
Annual growth rate · Population (2024)1,657
Annual growth rate · Population growingYes
Annual growth rate · Trend categorybooming
Population1,657 people (vs North Carolina 70,630)
Population Estimate2,340

Sources: Census ACS 5-Year 2023, Table B01003  ·  Refreshed 2026-04-12

Age Distribution

Median age 41.9y is 3.0 years older than the U.S. median (38.9y). Children under 18 make up 24% — above the U.S. share of ~22%.

Age Summary · Median age41.9 years (vs North Carolina 36.2y)
Age Summary · Children Pct24.0%
Age Summary · Characterestablished
Age Summary · Total Pop1,657
Age Summary · Under 18397
Age Summary · 18 To 34214.0×
Age Summary · 35 To 64655.0×
Age Summary · 65 Plus391
Population under 18397
Median age41.9 years (vs North Carolina 36.2y)

Sources: Census ACS 5-Year 2024 — place-level B01001 query · Census ACS 5-Year 2023  ·  Refreshed 2026-04-29

Race, Ethnicity & Diversity

Of 1,657 residents, race / ethnicity breaks down by Census ACS counts (a person can identify with one or more groups). The Simpson diversity index is 0.27 (0 = single group, 1 = perfectly even distribution); this is read as somewhat diverse.

White residents1,230
Black residents98
Asian residents8
Hispanic or Latino residents110
Diversity Index · Diversity index (Simpson)26.6%
Diversity Index · Diversity labelsomewhat diverse
Diversity Index · Groups counted4
Diversity Index · Largest group share85.1%
Asian population0.6% (vs North Carolina 3.2%)
Black population5.9% (vs North Carolina 26.0%)
Hispanic or Latino population16.2% (vs North Carolina 12.6%)
White (non-Hispanic) population73.6% (vs North Carolina 51.1%)

Sources: Census ACS 5-Year 2023  ·  Refreshed 2026-04-12

Ancestry

Self-reported ancestry from Census ACS — what residents report as their ethnic origin, separate from race. Counts can exceed population because people can list multiple ancestries.

Top (8)

(unnamed)
German
(unnamed)
English
(unnamed)
Irish
(unnamed)
American
(unnamed)
Hispanic Total
(unnamed)
Black
(unnamed)
Puerto Rican
(unnamed)
Italian

Citizenship & Origin

Where residents were born and their citizenship status (Census ACS). 4.4% are foreign-born — below the U.S. average of 13.9%. 1% have naturalized to U.S. citizenship.

Residents born in this state1,053
Residents born in another state507
Share born in this state63.5%
Share born in another state36.5%
Native-born U.S. citizens30.6%
Foreign-born residents4.4%
Naturalized citizens1.4%
Total foreign-born residents13

Households & Family Composition

707 households. Averaging 2.2 people each — smaller than the U.S. average of 2.5. 66% are family households — near the U.S. share of ~65%. Of 422 families, 20% are married couples with children.

Children under 18326
Total families422
Married couples with children83
Single-parent households2
Average household size2.20
Women who gave birth (past year)24.3%
Grandparents living with grandchildren39
Family households463 households (vs North Carolina 17,226)
Households that are families65.5% (vs North Carolina 58.5%)
Total households707 households (vs North Carolina 25,235)

Sources: Census ACS 5-Year 2023  ·  Refreshed 2026-04-12

Residential Stability & Migration

How long residents have lived here and where they came from. 11.5% moved within the county in the past year — the U.S. baseline is roughly 8–10%. The surrounding county is gaining 8,107 residents per year on net (IRS migration data).

Moved within the county (past year)11.5%
Migration · People moving in (annual)145,188
Migration · People moving out (annual)137,081
Migration · Net migration (in − out)8,107
Migration · Population growingYes
Migration · Year2022-2023

Sources: IRS SOI Migration 2021-2022  ·  Refreshed 2026-04-12

Disability

Census ACS measures self-reported functional limitations — vision, hearing, mobility, cognitive, self-care, or independent-living. The U.S. baseline disability rate is about 12–13%; rates trend higher with median age.

Residents with a disability130
Disability rate9.2%

Group Quarters

Group quarters are non-household living arrangements counted by the Census — college dormitories, nursing homes, military barracks, group homes, correctional facilities, and similar institutional or shared housing. 6 residents live in group quarters (0.4% of population).

Living in group quarters6

Other

Congressional District · District6
Congressional District · Congress118th
Cdc Birth Rate · Fips37085
Cdc Birth Rate · State Fips37
Cdc Birth Rate · County Fips085
Cdc Birth Rate · CountyHarnett
Cdc Birth Rate · Birth Rate20.4%
Cdc Birth Rate · Lower Ci18.40
Cdc Birth Rate · Upper Ci22.60
Cdc Mortality · Fips37085
Cdc Mortality · CountyHarnett County
Cdc Mortality · Urban RuralMicropolitan
Cdc Mortality · Total Deaths 2020 20233,561
Cdc Vaccination · Fips37085
Cdc Vaccination · CountyHarnett County
Cdc Vaccination · Dose1 Pop Pct59.4%
Cdc Vaccination · Series Complete Pct45.1%
Cdc Vaccination · Booster Pct29.8%
Cdc Vaccination · Population 2019135,976
Cdc Vaccination · Metro StatusNon-metro
Family Score · Score2.60
Family Score · Schools1
Family Score · Childcare Centers2
Family Score · Youth Sports Orgs1
Family Score · Children Pct24.0%
Family Score · Ratinglimited
Town Summary · Key Factspopulation 1,657, booming, established, middle-class, mixed
Town Summary · Population1,657 people (vs North Carolina 70,630)
Town Summary · CountyHarnett County

Sources: NCES school congressional district assignment · federal dataset cascade